Business service · Brand & digital
Set up your business presence
Only the channels where your customers actually are — not all of them.
OptionalExternal serviceNot a government requirement · Last reviewed 2026-08-01
What is this?
Business profiles on the social platforms relevant to your customer.
InstagramLinkedInFacebookTikTokXYouTube
Why do you need it?
- Customer acquisition
- Credibility checks by buyers
- Recruitment
Inzira guidance
Consumer businesses, hospitality, retail and exporters seeking buyers. Once the brand exists and someone can answer messages.
How to do it
- 01Decide who your customer is and where they spend time.
- 02Claim your business name on those channels only.
- 03Use the same logo, description and contact details everywhere.
- 04Decide who replies, and how fast.
What to look for
- Channel matches the customer: LinkedIn for B2B, Instagram and TikTok for consumer, Facebook for local reach, YouTube for demonstration, X for announcements
- Capacity to post and reply consistently
- Accounts owned by the company, not an employee
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